How easy is it to land a faculty position in a marketing department with a PhD in econ? I see many IO students go straight to the marketing job market these days. Is the pay much better as well?
IO ---> Marketing
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Not all that easy. You need to be working with some people from marketing already to land a job, preferably have a submission or publication in marketing. But many marketing faculty do work with econ people so reach out to those in your 3rd or 4th year, produce a paper together, and have a JMP relevant to I/O and marketing.
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I thought most of the econ PhDs who entered the marketing job market did well. They are also better trained in empirical/theoretical stuff, no?
Not all that easy. You need to be working with some people from marketing already to land a job, preferably have a submission or publication in marketing. But many marketing faculty do work with econ people so reach out to those in your 3rd or 4th year, produce a paper together, and have a JMP relevant to I/O and marketing.
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There is probably selection bias here. Econ phd who are ready to compete in the marketing job market will enter the marketing job market and thus do well in the marketing job market.
I thought most of the econ PhDs who entered the marketing job market did well. They are also better trained in empirical/theoretical stuff, no?
Not all that easy. You need to be working with some people from marketing already to land a job, preferably have a submission or publication in marketing. But many marketing faculty do work with econ people so reach out to those in your 3rd or 4th year, produce a paper together, and have a JMP relevant to I/O and marketing.
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They don't always do well. The field is not all that into people who come in because they cannot get a job in economics. The ones who do well would get a job in economics too. See Nosko or Shapiro in Chicago Marketing, or a guy from Penn Econ who placed into a marketing job this year - all with econ pubs
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Do you think IO is a choice worth considering for Econ phd? If you do well, you can move to business school' s marketing department and gets paid higher. If not, u can stay in Econ to look for Econ jobs.
But whereas if you go straight to marketing phd, u are stuck in marketing and Econ department will not want you anymore.
They don't always do well. The field is not all that into people who come in because they cannot get a job in economics. The ones who do well would get a job in economics too. See Nosko or Shapiro in Chicago Marketing, or a guy from Penn Econ who placed into a marketing job this year - all with econ pubs
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Identification?
One beauty about Econ phd is that it leaves our options open. If we got bored of IO we can go do something like environmental or etc. But if you are in marketing phd, you are stuck in IO marketing!
For example, marketing people aren't good at identification
PhD Econ >>> PhD Marketing
Better trainingDoing IO in phd Econ vs doing phd marketing
Maybe we can open a new thread for this lol!
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PhD Econ >>> PhD Marketing
Better trainingDoing IO in phd Econ vs doing phd marketing
Maybe we can open a new thread for this lol!
I'm not so sure about this. While classwork in the econ. department will likely be more rigorous and better prepare a student for technical research, marketing phds usually come into the phd program in small cohorts of 2-4 students. They then start immediately working on research with their advisors. Econ phds are likely better technically, but marketing phds may be better researchers (who can ask relevant questions in the field of marketing).
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Aren't marketing research questions equivalent to IO ones?
PhD Econ >>> PhD Marketing
Better trainingDoing IO in phd Econ vs doing phd marketing
Maybe we can open a new thread for this lol!
I'm not so sure about this. While classwork in the econ. department will likely be more rigorous and better prepare a student for technical research, marketing phds usually come into the phd program in small cohorts of 2-4 students. They then start immediately working on research with their advisors. Econ phds are likely better technically, but marketing phds may be better researchers (who can ask relevant questions in the field of marketing).
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For example, isn't Minjung Park's (http://faculty.haas.berkeley.edu/mpark/) research more econ-oriented?
Aren't marketing research questions equivalent to IO ones?
PhD Econ >>> PhD Marketing
Better trainingDoing IO in phd Econ vs doing phd marketing
Maybe we can open a new thread for this lol!
I'm not so sure about this. While classwork in the econ. department will likely be more rigorous and better prepare a student for technical research, marketing phds usually come into the phd program in small cohorts of 2-4 students. They then start immediately working on research with their advisors. Econ phds are likely better technically, but marketing phds may be better researchers (who can ask relevant questions in the field of marketing).