What are quant marketing professor outside options?
Official Marketing JM 2020 Thread
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How to get well paid in marketing?
Be in Marketing. We make a lot of money. It’s actually a bit crazy that an applied field makes so much more than their home discipline. The many of lowest paid marketing profs (4/4 loads, teaching school) make more than the highest paid psych professors at the best schools in the world.
If you got a job in a marketing department you’re already well paid. Very well paid. Especially considering the alternative.
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That’s not quite accurate. Marketing faculty are well-paid, but marketing faculty at teaching schools are HIGHLY unlikely to be paid more than core discipline faculty at R1s. Also, industry salaries are comparable (and potentially even higher contingent on experience and your academic options). Working for Ipsos will likely net a higher salary than working for Bentley University.
Also, while the base salary might be lower starting out, you also have stock option possibilities at major firms.
All that being said, I’d happily take 50-75k less to be in academia than be in industry.
How to get well paid in marketing?
Be in Marketing. We make a lot of money. It’s actually a bit crazy that an applied field makes so much more than their home discipline. The many of lowest paid marketing profs (4/4 loads, teaching school) make more than the highest paid psych professors at the best schools in the world.
If you got a job in a marketing department you’re already well paid. Very well paid. Especially considering the alternative. -
Why does marketing pay more? Teaching quality in good psych/econ is the same as in marketing.
But, ... prospective students think it is better in business schools. Because of this, they pay more and bring in more for the university.
Which is why the university is willing to pay us more.
So basically our good marketing for our programs pays off in our salaries. If ever a case needs to be made for the value of marketing, we can do so by pointing to our own salaries.
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They are often inaccurate, for example, they may exclude summer money or private sources of funding.
Posted salaries are likely the total earned. One thing state schools may have is generous retirement packages that are not matched by other schools and generally cheap other things -- parking, housing, gym, etc.
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You want to publish in marketing?
A few tips. Find a shallow shallow topic, that sounds unbelievable when the results show support. Or find a story where marketing Is the hero to save the day.
Write bunch of theory and bunch of junk! Write half-baked statements under what they call theory.
Pretend to do some fancy statistical analysis that is stolen from some other paper, do a tiny change, sell it.
Then watch it take off.
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You want to publish in marketing?
A few tips. Find a shallow shallow topic, that sounds unbelievable when the results show support. Or find a story where marketing Is the hero to save the day.
Write bunch of theory and bunch of junk! Write half-baked statements under what they call theory.
Pretend to do some fancy statistical analysis that is stolen from some other paper, do a tiny change, sell it.
Then watch it take off.I am a tenure professor at top-5 (marketing department). Sadly, that's true. Even people at Chicago and Stanford .. the so called top departments...do the same.
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You want to publish in marketing?
A few tips. Find a shallow shallow topic, that sounds unbelievable when the results show support. Or find a story where marketing Is the hero to save the day.
Write bunch of theory and bunch of junk! Write half-baked statements under what they call theory.
Pretend to do some fancy statistical analysis that is stolen from some other paper, do a tiny change, sell it.
Then watch it take off.I am a tenure professor at top-5 (marketing department). Sadly, that's true. Even people at Chicago and Stanford .. the so called top departments...do the same.
yes, yes, you are. we all are