hot topics/methods this year?
No such thing as hot topic
Official Marketing JM 2020 Thread
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I have ambition to publish consistently in A marketing journals.
This should be the only reason to move.
If you move fields, you will be able to do this more than if you don't move.
If you move fields and you don't like to do this, the extra money won't be worth it.
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Would a pub in a B journal help in the job market or would it be ignored?
Everyone has a B paper at some point in their career. Sometimes it is hard to publish a new idea in an A journal - editors are dinosaurs. And sometimes you need a quick outlet. Thaler had no A (Econ) papers for 25+ years. He still has very few. Still got a Nobel.
If you are writing decent papers, it will find an audience. And where it is published only matters to those who cannot read for themselves or those who are not knowledgeable enough to judge the quality of a paper.
Those who cannot judge count journal titles.
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2nd year PhD Student here. Give me advice on what to learn, or what to avoid, or which way the field is going, who to coauthor with, who not to coauthor with, etc.
I will use the wisdom of the crowds to become the best marketer ever. If I'm successful, I promise to acknowledge EJRM - Marketing Thread in my website. -
"I am mostly interested in moving for the salary..."
This is why people do not want to hire outsiders. Many do not want to become a marketer, they want the money.I do enjoy research and I have ambition to publish consistently in A marketing journals. But I could do that from the place where I am now. The reason I want to move is for the salary, but that doesn't mean I am planning not to be productive...
The salary IS a good reason. I could have done my PhD in social psychology, and chose marketing to make 2.5X, it's the right decision.
The "just" poster is giving you one opinion, and I think he's full of it. Schools want people that can publish in JMR and Marketing Science. MOST PEOPLE IN MARKETING NEVER PUBLISH IN THESE JOURNALS. Like, never. The mode/median is zero pubs. The biggest problem is presenting research to departments without other Econ folks, which is most departments. But make sure your JMP/ talk is relevant to CB and Strategy folks. You will be very attractive to a ton of departments. And you don't need to wait till the job market. Start pitching talks to schools today. It might not happen this year or next, but you will find an offer. But, haters gonna hate.
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2nd year PhD Student here. Give me advice on what to learn, or what to avoid, or which way the field is going, who to coauthor with, who not to coauthor with, etc.
I will use the wisdom of the crowds to become the best marketer ever. If I'm successful, I promise to acknowledge EJRM - Marketing Thread in my website.LRM, MRM, HRM?
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2nd year PhD Student here. Give me advice on what to learn, or what to avoid, or which way the field is going, who to coauthor with, who not to coauthor with, etc.
I will use the wisdom of the crowds to become the best marketer ever. If I'm successful, I promise to acknowledge EJRM - Marketing Thread in my website.LRM, MRM, HRM?
MRM but how would that make a difference? I'm interested in the job market dynamics
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But make sure your JMP/ talk is relevant to CB and Strategy folks.
What does that mean in practice? Examples of quant research that would also appeal to CB and Strategy folks?
Example: Her JMP
https://www.gsb.stanford.edu/sites/gsb/files/phd-cv/jessica-yu/jessicayu_cv.pdfExample:
http://citeseerx.ist.psu.edu/viewdoc/download?doi=10.1.1.299.1105&rep=rep1&type=pdfExample:
https://pdfs.semanticscholar.org/b4f7/3fc3987fa6ba15a1577b7470e85ef63e659a.pdf -
Did you just gave an example of an XL and MA paper?
I want to see the code and the data of that paper. I do not believe it at all.You don’t believe that as a train gets more crowded people are more likely to look at their phones?
Hahaha funny.. XL is just too bad..